- #Endnote how to use to capture online pages software#
- #Endnote how to use to capture online pages professional#
A conversation that could be turned into an article. An experience that leaves you scratching your head…and which you could investigate by writing about it. Writing and journalism: People you’d love to interview. Jokes or lines to incorporate into your talks. Internal trainings or "lunch and learn" topics you’d like to book for your team. Training and presentations: Conferences you want to pitch. A URL or social media handle you’d like to snag.
#Endnote how to use to capture online pages software#
Software tools or hardware products you or your company could develop. Tech workarounds you want to look for or develop. Apps or games you’d like to find or create. Sport and fitness: Equipment that could be improved. Delivery or on-demand service opportunities. Services that could be combined in new ways. Service improvement ideas: Friction points to address. A new way of packaging your products or services. An idea for accelerating the sales cycle. A metric you want to start measuring/tracking. Research and customer intelligence: Questions you’d like to have answered with a survey, social media data, or other data source. A product category that needs to be improved. Two products that could be combined into one. A complaint you’ve overheard (or made) that suggests a product opportunity. Market opportunities to investigate or fill. A crazy idea for a street team or word-of-mouth promotion.
A social media campaign idea that might be right for a future client, someday. Marketing and advertising: Taglines and slogans. An idea for a team-building exercise or retreat. A color palette.įood and hospitality: Recipe or menu ideas. A new potential use for a familiar material.
How-tos you’d like to read (or write).ĭesign: An illustration concept. Two songs you’d like to combine in a mash-up.Ĭontent marketing: A business dilemma your customers frequently mention, which could inspire a great report. A situation that would make a great jumping-off point for a book or story. A song lyric or melody fragment that could be built upon. What goes in an idea file? That depends on the nature of your work, but here are some possibilities:Īrt and entertainment: Sculpture, painting, or other project ideas.
#Endnote how to use to capture online pages professional#
In this post, I’ll map out what goes in an idea file, how to build a system for capturing and organizing your ideas, and how to use your idea file to fuel your professional success. It turns out that my idea file is my single greatest asset, not only when it comes to pitching editors, but also when it comes to winning and serving clients. But I soon found that the habit of capturing every single story idea spilled over to my corporate work, too: ideas for content marketing projects, corporate trainings, or software projects all started flowing (and getting captured). When I left my corporate job to become a full-time freelance writer, I had to become very disciplined about capturing every single idea I have for a potential story or blog post.
The more systematic you are about capturing your ideas, the easier it will be to find inspiration for your next project or fodder for your next pitch meeting. That’s why it’s crucial to develop a system for capturing and organizing your ideas in a readily accessible idea file. Whether it’s a potential topic for a single blog post or a concept for a whole new line of business, ideas are the bedrock on which we build our breakout projects and career moves.īut ideas don’t do any good if they’re stuck in your head-or if you forget them before they become actionable. Creative thinking-and especially, creative ideas-drive business and professional innovation in every field.
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